In the world of streaming, where content is king and algorithms rule, one of Disney+’s most beloved new features has mysteriously vanished overnight—leaving subscribers frustrated and confused.
Without so much as a tweet, banner, or blog update, Disney+ has officially removed its Hits & Heroes channel, a 24/7 curated stream that showcased some of the best Marvel and Star Wars content on rotation. And just like that, it’s gone.
No Warning. No Goodbye. Just Gone: Disney Removes Marvel, ‘Star Wars’ Streaming Channel
Launched in 2024 as part of Disney+’s new Streams feature, Hits & Heroes quickly became a favorite among subscribers who loved the idea of “just turning something on.” It offered a break from scrolling, surfacing superhero showdowns, Jedi drama, and iconic stories from two of Disney’s biggest franchises.
Then, sometime in early May 2025, it disappeared—along with another channel called Real Life, which featured National Geographic-style content.
Disney has offered no comment or official explanation for the removal, and as of now, there are no signs that the channel is coming back.
What Was Hits & Heroes?
Unlike traditional on-demand streaming, the Streams feature mimicked live television—playing a lineup of curated content that ran on a loop. For Hits & Heroes, that meant an endless flow of Marvel movies, Star Wars shows, and related specials, all bundled together in one place.
It was ideal for background viewing, rewatching familiar favorites, or just relaxing without making a decision.
In a time when users often suffer from choice paralysis, the appeal of “press play and go” made Hits & Heroes a welcome addition for many.
A Pattern of Quiet Removals
This isn’t the first time Disney+ has removed features or content without much warning. Over the past year, subscribers have seen changes big and small—everything from the quiet shutdown of GroupWatch to stricter password-sharing rules and price hikes.
But what sets the Hits & Heroes situation apart is how unusual its removal feels. It wasn’t a show with low ratings. It wasn’t a seasonal channel like Hallowstream. It was one of the most universally appealing Streams channels, leveraging the very franchises that define Disney’s brand.
So why axe it?
Is Disney Making Room for Something Else?
Some fans believe the decision may be tied to Disney+’s recent launch of a dedicated Star Wars stream called In a Galaxy Far, Far Away, which offers back-to-back Star Wars content in similar 24/7 fashion.
Could a Marvel-only stream be on the way next?
It’s possible. But if that’s the case, Disney’s silence is puzzling. With no messaging around the removal of Hits & Heroes, the platform risks appearing unpredictable—something no subscriber base wants to feel.
Comfort Content in a Chaotic Streaming World
More than just a convenience, Hits & Heroes filled a unique emotional role in the Disney+ lineup. In a world of autoplay, binge culture, and hyper-personalized recommendations, many users are craving simplicity and comfort.
The success of passive-viewing channels like Pluto TV, Amazon’s Freevee, and even YouTube’s curated streams show that audiences still love a good lean-back experience.
Disney had cracked that code with Hits & Heroes—and then deleted it.
The Bigger Picture: Disney’s Streaming Strategy in Flux
The removal of Hits & Heroes might be part of a broader recalibration of Disney+’s content strategy. As competition intensifies and profitability becomes a priority, Disney may be focusing on metrics like engagement, ad performance, and new subscriber growth to guide future decisions.
If Hits & Heroes didn’t generate enough views or ad impressions (especially with the introduction of the ad-supported tier), it could have simply been deemed not “worth” keeping—despite its fan love.
Still, the optics matter. Every quiet removal chips away at trust and builds the impression that fan-favorite features can disappear at any time, with no explanation.
Final Thoughts: The Future of Disney, Marvel and ‘Star Wars’
Disney+ has yet to comment on the decision to remove Hits & Heroes, and it’s unclear whether the move is permanent. But for now, fans are left in the dark—wishing for the return of a feature that made the platform feel just a little more like home.
Until then, the Force—and the multiverse—will have to live on in the on-demand menu.
