Walt Disney World Resort is known worldwide, but its reputation as one of the best vacation destinations is up for debate.
The DeSantis / Disney Dispute and Disney’s Omission
Disney World’s absence from National Geographic’s prestigious list has prompted speculation, particularly given the ongoing feud between Florida’s Governor Ron DeSantis and Disney. The tension began in April 2022, following Disney’s criticism of state policies regarding LGBTQ+ rights. In response, DeSantis moved to challenge Disney’s special governing status within the state, setting off a series of political battles between the two.
Observers suggest that DeSantis’ open support for Florida’s natural parks may have influenced the promotion of Ocala National Forest over Disney World, potentially contributing to its exclusion from this list. As DeSantis continues to emphasize the state’s natural beauty, Ocala stands as a symbol of Florida’s environmental heritage—a contrast to the highly commercialized Disney World.
In addition to his actions against Disney, DeSantis has been vocal about promoting Florida’s parks and natural landscapes, encouraging both Floridians and tourists to enjoy the state’s outdoor spaces. While there’s no definitive evidence that DeSantis influenced National Geographic’s list, his influence on Florida’s tourism narrative seems to be steering visitors toward experiences that are more rooted in Florida’s natural environment.
Disney’s Price Hikes: Another Factor at Play?
Adding to the situation, Disney World recently announced an increase in ticket prices, adding pressure to the park’s affordability for many families. With inflation and the rising cost of living already stretching budgets, these price hikes are causing some families to rethink their travel plans.
Meanwhile, Ocala National Forest offers a cost-effective alternative, providing visitors with a wealth of activities—from hiking and swimming in natural springs to wildlife viewing—at little to no cost. This makes it an appealing destination for budget-conscious travelers seeking a more affordable way to enjoy Florida.
Disney’s pricing strategy in light of political friction could potentially alienate parts of its loyal fan base. Families who once saw Disney as the ultimate vacation experience may now be weighing other options, especially as alternative destinations like Ocala come into the spotlight.
National Geographic’s Unique Approach to Travel
National Geographic’s annual travel list isn’t just about popular tourist spots; it focuses on unique, lesser-known destinations that offer special cultural or natural significance. The 2025 list includes 25 locations worldwide, with only three U.S. destinations: Boise, Idaho; Los Angeles, California; and, representing Florida, Ocala National Forest.
So, why did Ocala make the list? Known as one of Florida’s “last wild places,” Ocala National Forest stretches over 387,000 acres of diverse landscapes, from dense forests to sparkling lakes and springs. It’s home to fascinating wildlife, such as black bears, manatees, and rare plant species, making it a paradise for outdoor enthusiasts. National Geographic's choice is meant to inspire travelers to consider destinations off the beaten path, where nature’s beauty can be appreciated without the typical crowds and commercial elements of mainstream vacation spots.
Disney World, while globally recognized, may not align with the unique, natural, and cultural criteria National Geographic seeks to promote in its list. By highlighting Ocala National Forest, the publication spotlights a different kind of Florida experience, one that’s less commercialized and more connected to nature.
Florida’s Tourism Landscape: Shifting Focus to Natural Destinations
With DeSantis championing Florida’s national parks, Florida’s tourism landscape appears to be undergoing a transformation. By drawing attention to destinations like Ocala National Forest, he is promoting a more eco-focused view of Florida. This shift suggests that Florida’s tourism appeal might gradually move away from solely theme park-centered vacations and embrace the state’s natural resources.
This shift also reflects a broader trend in travel where sustainable and environmentally conscious experiences are becoming more desirable. As awareness of climate change and conservation grows, travelers are showing increased interest in destinations that emphasize sustainability and natural beauty over commercial attractions.
The choice to promote Ocala National Forest instead of Disney World could indicate a reimagining of what a “must-see” destination in Florida looks like. If this trend continues, Florida’s natural parks could become as sought-after as its famous theme parks, attracting a new wave of tourists interested in outdoor adventure and conservation.
What Does This Mean for the Future of Disney?
As travel preferences evolve, Disney World’s position as a top destination may face challenges. The omission from National Geographic’s “Best of the World” list could be a reminder for Disney to reassess its approach, especially as the park’s rising prices and ongoing political tensions with Florida’s governor become factors in public perception.
For Disney, maintaining its appeal will require a balance between offering the magical experiences that visitors love and adapting to the shifting expectations of a value- and sustainability-driven audience. By addressing the concerns raised by rising costs and changing travel trends, Disney can better position itself to stay relevant and continue attracting guests.
While Disney World will undoubtedly remain an iconic destination, the allure of Florida’s pristine natural spaces is difficult to overlook. For now, Florida’s natural beauty is enjoying a well-deserved moment in the spotlight, thanks to destinations like Ocala National Forest and the current focus on conservation-oriented travel.
