Hurricane Milton, classified as a Category 3 storm, struck Central Florida on October 9, 2024, causing significant disruption across multiple sectors, including Walt Disney World. As the storm unleashed its fury, park officials took precautionary measures. In addition to closing early, Disney issued advisories to guests and cast members about safety protocols. Fortunately, the storm has now passed, and Disney’s parks are anticipated to resume normal operations on October 11.
Related: Walt Disney World Scrambles to Recover After Hurricane Leaves Floods and Destruction Behind
On October 9, the theme parks operated with reduced hours, closing Disney’s Hollywood Studios and Animal Kingdom at 1 p.m. and the Magic Kingdom and EPCOT at 2 p.m. This decision faced immediate criticism as it compromised guest and cast member safety.
However, residual effects from Hurricane Milton resulted in the cancellation of several promotional events, such as Mickey’s Not-So-Scary Halloween Party, and refunds were issued to affected guests.
On the heels of the hurricane, Disney CEO Bob Iger made headlines for a post on Instagram expressing his concern for those affected by Hurricane Milton. The backlash was swift and severe, as many criticized him for an apparent disconnect between his remarks and the reality on the ground.
Our thoughts are with the people of Florida as Hurricane Milton approaches.
Please take care and stay safe!
View this post on Instagram
Related: Disney Guests Stranded on Skyliner During Hurricane: A Nightmare Above the Park
Comments from users highlighted the hypocrisy of asking individuals to stay safe while cast members were forced to work amidst dangerous conditions. One commenter pointedly remarked, “You gave cast members NO time to evacuate,” referencing the timing of the park closures. This sentiment echoed throughout social media, where many perceived Iger’s message as a mere public relations effort rather than a genuine concern for employee safety.
Yeah right, Robert. You gave cast members NO time to evacuate and some are scheduled to work until 8 PM today!
Worst hurricane Florida has seen in 100 years and you’re keeping parks open. Empty PR statement.
Bob Iger’s return to Disney has led to speculation regarding his leadership strategy and its efficacy regarding employee relations. The backlash surrounding his Instagram post, coupled with criticisms about operational decisions during Hurricane Milton, raises questions about how future emergencies will be managed.
Disney may need to consider changes in policy to prioritize cast member safety during crises. After recent events, it is clear that a more transparent approach could bolster trust between management and employees. Iger’s focus should pivot toward ensuring that cast members’ voices are heard and respected, particularly during emergencies.
Were fans right to criticize Bob Iger for his Instagram post? Should Walt Disney World have closed for the entire day on October 9? Let us know in the comments!
