The Cake Bake Shop Bakery, opened by Gwendolyn Rogers, marked a much-anticipated addition to Disney’s BoardWalk. Officially launching on October 24, the bakery aimed to infuse a sense of sophistication and luxury into the dining options available at the Walt Disney World Resort. Before its opening, a buzz surrounded the establishment, driven by its reputation for lavish desserts and an elegant atmosphere. Fans of Disney food had high expectations for the bakery, anticipating that it would become a must-visit destination for guests.
However, despite the grandeur of its offerings, the prices of these gourmet items raised eyebrows among potential customers. The premium-priced menu aims to position The Cake Bake Shop as a high-end experience within the Disney dining scene, which may cause some to reconsider before indulging.
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Initial Reception and Visitor Turnout
In its opening week, The Cake Bake Shop Bakery struggles to draw significant crowds. Reports indicated that even during peak hours, the bakery experienced notably quiet dining areas, leaving some wondering if the high expectations were not being met.
Guests have shared experiences where they encountered empty seating, contrasting sharply with the usual bustling atmosphere prevalent in many of Disney’s eateries. For many, the quiet ambiance felt out of place in such a vibrant resort.
Numerous factors contribute to the slow start of The Cake Bake Shop Bakery. The high price points may deter casual visitors, who often seek more affordable alternatives when dining out. The combined atmosphere and pricing structure seem to evoke a perception that the bakery is an occasional splurge rather than a standard dining option.
It’s lunch time (12pm) and it’s literally empty. No line for the bakery or dining side.
It’s lunch time (12pm) and it’s literally empty. No line for the bakery or dining side.
by inWaltDisneyWorld
Moreover, the location itself—Disney’s BoardWalk—plays a significant role in the bakery’s foot traffic challenges. While this area provides a charming seaside vibe and a mix of restaurants and entertainment, it does not enjoy the same level of foot traffic as bustling destinations like Disney Springs or theme parks. Visitors may be drawn to more accessible or competitively priced dining establishments, leaving The Cake Bake Shop searching for its place.
Pricing Concerns and Customer Reactions
As The Cake Bake Shop settles into its new Disney home, prospects for increased foot traffic could change. The bustling holiday season provides a promising opportunity for the bakery to capture attention, with many visitors seeking unique dining experiences during peak travel times. If marketed effectively, the bakery may attract guests looking for an upscale treat, allowing it to carve out its niche within the Disney dining landscape.
As The Cake Bake Shop Bakery continues its journey at Disney’s BoardWalk, the interplay between its refined menu, pricing strategies, and the charm of its setting will likely dictate its future success in attracting visitors eager for a taste of luxury amidst the vibrant Disney food scene. Whether it overcomes its initial challenges remains to be seen, but with the right adjustments and promotional strategies, it could position itself as a beloved destination for both local patrons and visitors to Walt Disney World.
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