The Walt Disney Company announced on February 16 its plan to launch ‘Storyliving by Disney’: new masterplan communities infused with Disney Magic.
According to Disney’s press release, the first such neighborhood will be called Cotino™ and it will open at Rancho Mirage, in California’s Coachella Valley, and will grow to feature some 55+ communities as well.
Disney writes, “These master-planned communities are intended to inspire residents to foster new friendships, pursue their interests and write the next exciting chapter in their lives—all while enjoying the attention to detail, unique amenities and special touches that are Disney hallmarks.”
Disney’s Cotino™ Storyliving community is expected to be the first of many and will be situated just outside Palm Springs. The development is also approved to include a hotel, as well as several shopping, dining, and entertainment activities. It is also proposed to us Crystal Lagoons® technology for a beautiful crystalline lagoon. The community is also expected to feature a Club membership that will provide access to specially curated experiences like live performances, cooking classes, health and wellness programs, and more!
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“For nearly 100 years, Disney has shared stories that have touched the hearts and minds of people all around the world,” said Josh D’Amaro, chairman, Disney Parks, Experiences and Products. “As we prepare to enter our second century, we are developing new and exciting ways to bring the magic of Disney to people wherever they are, expanding storytelling to storyliving. We can’t wait to welcome residents to these beautiful and unique Disney communities where they can live their lives to the fullest.”
“The Disney Touch” is at the heart of this new residential project, and the community will be managed by Disney Cast Members.
is the latest venture by to take the Disney standard of quality to the next level. It follows the development of new temporary retreats like the and : , and more permanent experiments like Golden Oak at the .
It is unclear at this time when the new Disney Community will open, when more locations and communities will be revealed, or how specifically will bring these concepts to life In the meantime, you can stay up-to-date by visiting storylivingbydisney.com.