We have big news for Harry Potter fans around the world. Three new theme park destinations inspired by the Wizarding World franchise are moving forward, and for the first time, none of them belong to Universal Destinations & Experiences. While Universal continues operating its six existing Wizarding World lands across Orlando, Hollywood, Japan, and Beijing, other companies are stepping into the spotlight with new theme park experiences of their own.
Warner Bros. and J.K. Rowling have steadily broadened Harry Potter offerings in recent years, ranging from the popular Warner Bros. Studio Tour London to “Harry Potter and the Cursed Child” stage productions. Meanwhile, flagship stores in major cities and traveling exhibitions have brought the magic of the Wizarding World to fans across the United States. Now, fans can finally look beyond Universal for new immersive destinations themed to the iconic fantasy franchise.
New LEGO Harry Potter Land Coming to Germany
On Monday, Merlin Entertainments and Warner Bros. Discovery Global Experiences announced that a new LEGO Harry Potter land is coming to LEGOLAND Deutschland Resort in Germany. This marks the first time LEGO’s bestselling Harry Potter toys and video games will materialize as a permanent theme park land. The expansion will also introduce the world’s first Harry Potter-themed hotel rooms.
Merlin’s CEO, Fiona Eastwood, called the collaboration a significant milestone, saying: “Partnering with Warner Bros. Discovery Global Experiences is the ultimate showcase of what we do best – transforming the world’s most iconic brands into memorable, immersive experiences for millions of guests.”
Peter van Roden, Executive Vice President of Warner Bros. Discovery Global Experiences, said:
“We are thrilled to extend the partnership with one of our most beloved franchises. This new destination will allow fans to step into in the familiar LEGO Harry Potter aesthetic they have been constructing for years and physically experience the wizarding world like never before.”
More details about the land, including attractions and opening timelines, will be released within the next year.
Expanding Potter Destinations Around the World
LEGOLAND Deutschland is not the only resort preparing for a Wizarding World expansion. Warner Bros. previously announced a Harry Potter land for its Warner Bros. World theme park in Abu Dhabi.
With LEGO Harry Potter hotel rooms joining the LEGOLAND Deutschland lineup, the franchise will soon offer three new themed locations for fans to explore: the Abu Dhabi land, the German expansion, and the new overnight accommodations.
LEGOLAND operates 12 parks worldwide, including three in the United States. Whether additional Harry Potter destinations could come to U.S. parks remains unclear, as licensing agreements with Universal may limit expansion within American markets.
Which Universal theme park has the best version of The Wizarding World of Harry Potter? Share your thoughts with Disney Fanatic in the comments!
