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Revenge Served Cold: Fired Senior Executive’s “Personal Agenda” Stresses Bob Iger

bob iger disney investor fight
Credit: Disney

After Disney CEO Bob Iger orchestrated a massive clean-up of the company earlier this year, firing some of the top-level executives in the game, the company claims that one of them is driven by a “personal agenda” to support activist investor Nelson Peltz in reshaping the board.

It’s not easy to be Disney, and it’s certainly not easy to be Disney’s CEO. While the job might seem glamorous (and come with its fair share of perks), there are a lot of stressors that come along with the high-ranking title, and it seems like Bob Iger’s got his hands full.

Nelson Peltz Disney Board Vendetta

Disney CEO Bob Iger, activist investor Nelson Peltz / Credit: Apple TV+/CNBC

Related: Here Lies “Chapek-Era Disney”…

Fired Executive Ike Perlmutter Supports Activist Investor Nelson Peltz in Disney Fight

Despite expressing that he was giving up his fight when Bob Iger came back to helm the company after some disastrous decisions on the part of former Disney CEO Bob Chapek, Nelson Peltz declared a fight against Disney and the Disney board once again this year.

Back in February, when Peltz dropped his fight, he told CNBC, “This was a great win for all the shareholders. Management at Disney now plans to do everything that we wanted them to do.” However, now Peltz has come back looking for a seat on the board again.

And fired Marvel executive, Ike Perlmutter, is aiding this renewed battle by pledging all of his shares to Nelson Peltz, the shares have now become 80% of Trian’s stake in the company.

Former Disney CEO Bob Iger and new Disney CEO Bob Chapek

Disney CEO Bob Iger and former Disney CEO Bob Chapek at Disney’s Hollywood Studios Theme Park in Walt Disney World Resort / Credit: Disney

Related: Wonder Why Former CEO Bob Chapek Failed? Latest Reports Claim It’s Because of Bob Iger:

Disney, for its part, cited Perlmutter’s “personal agenda” against Iger and noted that the former Marvel chairman’s interests “may be different than that of all other shareholders.” Perlmutter, however, has made it clear he was “not involved” in Peltz’s new fight beyond pledging the shares.

“Mindless, drum-beating activism is not the right strategy for shareholders,” Blackwell’s chief investment officer Jason Aintabi also shared. “Disney’s Board is acting in the best interests of all shareholders and should be allowed the time to focus on driving value at one of America’s most iconic companies without this fatuous sideshow.

magic kingdom disney world

Magic Kingdom Park, Walt Disney World Resort / Credit: Disney

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As shared by The Hollywood Reporter, Iger addressed the situation: “I’m certain that the board will hear them out in terms of what their plans are, what their ideas are,” he said at the Dealbook Summit on November 29, adding that he made it “very clear” to Disney’s board that “we have to obviously contend with them in some form, but don’t force me to take my eye off the ball and lose focus in terms of managing the company.

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About Priyanka Kumar

Priyanka is a writer, artist, avid reader, and travel enthusiast based in Chicago. In her free time, she is probably walking by the lake, catching up on the latest releases on TV, or spending inordinate amounts of time rewatching Moana, Encanto, and her Disney Channel life-long favorites Zack and Cody wreak havoc on the Tipton.

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